Speaker:
Jerry ReimerJerry Reimer, one of Omaha's top Real Estate Developers, spoke to our Lighting Summit attendees about what it's like working with top clients in the commercial market, and how to start working on your business, rather than in it. Sharing many insightful pieces of information, our attendees loved what he had to say and hope that he will return in the coming years!
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Conference Topics:
What's New at McKay
Jerry McKay, owner of McKay Landscape Lighting and host of The Lighting Summit, discussed all the areas that the company has grown and developed over the last two years. Such areas include:
- New personnel
- Human Resources
- Sales
- Marketing
- New Products
- Processes
Client Presentation Process
This session that was covered by the McKay Landscape Lighting team, discussed the start-to-finish process of meeting with a client and the true leg work that goes behind it. Attendees were able to ask questions about McKay's processes and therefore, improve upon their own!
Service Process Overhaul
This session was inspired by the total revamp of McKay Landscape Lighting's Service Program. There were many aspects of the program that had not been flushed out yet - which was great because we were able to get feedback from attendees and how best to tackle new challenges.
Innovative Landscape Lighting Design Installations
Participating attendees shared photos and discussed their most challenging or unique installations.
Round Table Discussions
Attendees discussed business related issues and shared ideas with how to solve them in a group setting. The collaboration between attendees is invaluable.
Tour of McKay Landscape Lighting
Attendees had the opportunity to tour McKay Landscape Lighting’s facility and meet the staff. They got to see how the shop is organized for efficiency, how the crews keep organized, and the office is structured. Attendees could ask our staff questions to learn more about their role, especially if they are in a position you are considering as your next hire.
Landscape Lighting Tour
During the nighttime tour, attendees will drive by and visit properties that McKay Landscape Lighting has done a recent installation on. The site visits will include various landscape lighting applications and unique techniques. Attendees have the opportunity to see our installations first-hand, ask questions on any unique or challenging install technique, and more!
Testimonials:
"This years theme "Building a Luxury Brand" was the Best yet! Don't know how the McKay Lighting team keeps delivering fabulous new and inspired content year after year like they do but they did. One thing that McKay has demonstrated to me is what the power of building a strong team can do for your business. The professionals at McKay Lighting are top in their field. I would just like to thank all of them for sharing not only their experience but also their passion, and deep understanding of how to grow a successful, sustainable and profitable business. See you all next year!"
- Keith Rosser, Landscape Lighting Professionals of Utah
"The Lighting Summit exceeded my expectations by a mile!!! I was truly amazed by the talent and quality of the McKay team and the other Lighting Professionals that attended. As a first timer to the Summit I could not be more happy with the knowledge, techniques, and strategies that I was able to bring back with me. The "open forum" style the the Summit brings is truly a fantastic way to learn from some of the best. I can't wait to implement some of the things I learned at the Summit into my company. Looking forward to next year!!!!"
- Brian Matthews, Outdoor Provisions
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If you have any questions about The Lighting Summit, please contact us online or call (402) 289.3424 or (866) 663.5434